Cari Jacobs-Crovetto is an executive and leadership coach and the founder of Brave Directions, where she works with senior leaders and C-suite executives to strengthen interpersonal and team relationships, navigate conflict skillfully, and deepen self-awareness, influence, and confidence.
Before becoming a coach, Cari spent three decades in marketing and product leadership roles across Fortune 100 companies, media networks, consulting firms, and venture-backed startups. In 2019, she was named one of Forbes’ Top 50 Chief Marketing Officers.
Cari brings together decades of operating experience with more than 45 years of Buddhist meditation study and practice, integrating deep inner work with practical leadership development.
She facilitates the renowned Interpersonal Dynamics (“Touchy Feely”) course at Stanford Graduate School of Business where she also coaches grad school students, leads meditation classes and leadership workshops, and hosts the podcast Finding Treasures in the Trash.
Her mantra: Fierce Heart — where compassion meets bold, badass leadership.